Blog
Innovators Profile
Beyond Dealcoholization: How Solos Technology Helps Brands Succeed in No/Low
Solos Technology combines patented aroma recovery technology, beverage expertise and flexible production solutions to help wineries, brand owners, and private-label buyers develop distinctive, high-quality No/Low products.
From pilot-scale trials to commercial processing, Solos' California facility helps brands bring their No/Low ambitions to market.
The question is no longer simply whether to offer an alcohol-free beverage. It's how to create one that consumers will choose again.
For an established winery, that may mean extending its portfolio while preserving the character of its wines. For a retailer or private-label buyer, it could mean introducing a distinctive product under its own brand. For an entrepreneur, it may involve bringing an entirely new beverage concept to market.
Different ambitions, but a common challenge: how do you turn an opportunity into a product worth putting your name on?
For Solos Technology, the answer starts with respect for the original beverage, supported by technical expertise and solutions tailored to each customer's needs.
Great alcohol-free wine starts with great wine
Removing alcohol is a technical process. Creating an exceptional alcohol-free wine is a winemaking challenge.
Alcohol contributes to a wine's body, texture, and balance. Removing it changes the sensory experience, while delicate aromas can be affected during processing. The quality of the starting wine, the technology used, and the decisions made throughout production all influence the final result.
Solos combines gentle dealcoholization with its patented aroma recovery technology, extracting valuable natural aromas from the distillate and adding them back to the wine to help preserve its original character.
For Claudia Geyer, President and Co-Founder of Solos Technology, respect for the original product is fundamental.
“We are working with something incredibly precious: the natural character that makes each wine unique. Our responsibility is to treat it with care. Innovation, for me, is not about replacing tradition. It's about finding new ways to preserve what makes a product special while opening the door to new experiences.”
| Claudia Geyer, President & Co-Founder, Solos Technology
As consumers become more discerning, aroma, complexity and the overall drinking experience increasingly determine whether an alcohol-free wine stands out.
One growing category, different routes to market
The No/Low opportunity extends beyond established wineries to retailers, distributors and entrepreneurs exploring new beverage concepts. Yet the path from idea to finished product varies considerably.
For wineries with an existing product, Solos' dealcoholization and patented aroma recovery services offer a way to expand their portfolios while preserving the natural aromatic character of their wines.
For private-label buyers and emerging brands, the challenge may begin earlier: identifying the right product style, selecting suitable base wines and developing a finished offering for a specific audience. Solos' white-label solutions support this process without requiring customers to build their own production infrastructure.
For businesses evaluating a new concept, pilot-scale testing provides an opportunity to assess technical feasibility and product potential before committing to larger volumes.
These capabilities are supported by Solos' technical expertise and flexible production options. Its 9,000-square-foot facility in Hopland, California, provides a US production base with an annual processing capacity of up to four million gallons.

Solos' dealcoholization column enables gentle alcohol removal, while its patented aroma recovery technology helps preserve the wine's original character.
Matt Hughes, US General Manager at Solos Technology, sees the combination of innovation, practical experience and flexibility as central to the company's approach.
“Our strength is combining advanced technology with the experience to understand what each customer really needs. Whether we're working with an established winery or a brand developing something new, we can adapt our approach, our services and our production capabilities to their goals. That flexibility matters, but quality is always the starting point.”
| Matt Hughes, US General Manager, Solos Technology
For private-label businesses in particular, this approach offers access to specialist knowledge and established production capabilities while creating products tailored to their own brand positioning.
When quality earns recognition
The progress of alcohol-free wine is increasingly reflected in the achievements of producers investing in quality.
Wines made using Solos technology have attracted attention from leading consumer publications and international wine competitions. Zeronimo was named Best Non-Alcoholic Wine in the 2026 USA TODAY 10Best Readers' Choice Awards. PARAGRAPH was highlighted by Rolling Stone for its non-alcoholic red wine, while Nett BREAKAWAY Pinot Blanc earned Grand Gold at Mundus Vini.
These distinctions celebrate the work of the brands and winemakers behind each wine. They also demonstrate that alcohol-free products can deliver the complexity, character and enjoyment consumers expect from premium wine.
For producers and buyers, the message is clear: quality is not an optional extra in No/Low. It is what gives a product lasting value.
Creating products consumers choose again
The next phase of No/Low will be shaped by producers and brands that approach the category with the same care and ambition as their traditional portfolios.
That means starting with the right raw materials, preserving what makes them distinctive, and choosing partners with the expertise to turn a product vision into reality.
Because the real measure of success isn't getting an alcohol-free product onto the market, it's giving consumers a reason to choose it again.
Also Read:
Winemaking Within Reach: How Premium Wine Group Supports Wine Producers
Diam Bouchage: Innovating the Future of Wine Closures
AI in winemaking: Dr. Marinda Kruger
If you're a bulk wine or bulk spirits supplier, contract bottler, or private label producer aiming to connect with serious trade buyers, IBWSS San Francisco is the event you can't afford to miss. Get a quotation or book an exhibitor table.